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Wedding not a knockdown in Lockdown

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  Source -   h ttps://kraftstarmanagement.com/lockdown-wedding / India being a culture driven land therefore importance of various rituals stands unique and diversified in various parts of land. This pandemic year began in India from March wherein there were marriages and rituals cancelled due to the situation which also took a hit on sectors like Tourism and hospitality in a big way. However, weddings did not knockdown wherein we could see them taking place in our own homes and more over on a digital platform that anyone would have ever thought of in dreams only. Digital Era of Marriages Getting married digitally is a new trend in this era wherein the cost is minimal thereby the mass giving their blessings to the bride and groom. It brought in a new way of conceptualising and enjoying the affair. This indeed went on in increasing revenue for all digital spaces such as google meet, zoom where they could optimise their strength and take utmost advantage. However, beings Indians its